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Independent Agent Magazine

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How to Pique the Curiosity of a Commercial Prospect’s C-Suite https://www.iamagazine.com/strategies/how-to-pique-the-curiosity-of-a-commercial-prospect-s-c-suiteHow to Pique the Curiosity of a Commercial Prospect’s C-Suite Without access to the right decision-maker, agents find themselves engaged with representatives who don't have the authority to facilitate change or make purchasing decisions.6/1/2022 4:00:00 AMSales & MarketingSales & MarketingStrategiesSusan Toussaint
Overcoming 3 Common Cold Calling Objectionshttps://www.iamagazine.com/strategies/overcoming-3-common-cold-calling-objectionsOvercoming 3 Common Cold Calling ObjectionsProspecting and setting appointments via cold calling isn't easy. But learn to overcome the objections and you'll instantly find more success.5/22/2022 6:00:00 AMSales & MarketingSales & MarketingStrategiesMike Schultz
How Backlinks Impact Your Agency’s SEOhttps://www.iamagazine.com/strategies/how-backlinks-impact-your-agency-s-seoHow Backlinks Impact Your Agency’s SEOHow do you get your agency high up on that search engine results page? One important component is backlinks.5/18/2022 4:00:00 AMSales & MarketingSales & MarketingStrategiesJessica Day
What Kind of Seller Are You?https://www.iamagazine.com/strategies/what-kind-of-seller-are-youWhat Kind of Seller Are You?Here are the three different selling approaches—and why only one is effective.5/4/2022 4:00:00 AMSales & MarketingSales & MarketingStrategiesSusan Toussaint
Use Technology to Tap Into Niche Markets Outside Your Areahttps://www.iamagazine.com/strategies/use-technology-to-tap-into-niche-markets-outside-your-areaUse Technology to Tap Into Niche Markets Outside Your AreaFinding a niche market helps agents go from “one of many" to one of the few. 4/20/2022 4:00:00 AMSales & MarketingSales & MarketingStrategiesJoel Zwicker
Master Your Agency’s Growth Potential with the Sales Velocity Metrichttps://www.iamagazine.com/strategies/master-your-agency-s-growth-potential-with-the-sales-velocity-metricMaster Your Agency’s Growth Potential with the Sales Velocity MetricSales velocity may be one of the most important indications of an agency’s ability to succeed and perpetuate over the long term. 4/13/2022 4:00:00 AMSales & MarketingSales & MarketingStrategiesJennifer Becker