Magazine

How can you actively promote yourself with zero or minimal dollars? Focus on opportunities that rely more on time and effort than money. Here are some “free” awareness drivers and marketing tactics that help you do so.

The belief that you can continually improve your knowledge is essential for agents and brokers in the ongoing effort to stay current with emerging coverage trends, increased customer demands and shifting regulations.

Sixty-one percent of executives are likely to respond to a voicemail at work, according to a recent study. Turning prospects into clients may be just a phone call away.

After taking over the agency when their father retired, this brother-and-sister producer team gives each customer personalized, down-home attention.

The flight plan of this licensed pilot—and past president of the Aviation Insurance Association—is to create the environment and provide the tools for agency employees to soar.

Within the collector car hobby, the racecar subset contains some of the most valuable, beloved vehicles in the world. But motorsports create unique challenges for insurers—prompting many racecar enthusiasts to opt for self-insurance over more traditional

The short answer is yes. The long answer is more complicated, depending on how your client uses their vehicle.

Amid economic uncertainty in Europe, what does a lukewarm auction season mean for classic car values over the next year—and, by extension, insurance prices for your classic car clients?

When Kevin Farris first got interested in selling classic car insurance back in the early ’90s, he didn’t have many carrier options. Today, classic car insurance makes up nearly a third of his agency’s business.

The U.S. is home to 26.8 million small businesses that comprise 99.7% of all private employers. Gridiron now offers a package-only property-casualty product for small businesses—and more than 350 liability class codes are eligible.