September 2009
By: Volume 106, No. 9
By: Volume 106, No. 9
Keep your customers coming back when their budgets are shrinking.
During an economic slowdown and subsequent recovery, it’s important to build your brand. Connecting with prospects and current policyholders will build their confidence in your brand and your credibility, ultimately leading to stronger relationships and i
I believe we all suffer from tri-acronym phobia—the irrational fear of organizations with three-letter acronyms. My cousin Vincent fears the IRS, possibly due to his “23 dependents…
Most businesses today are looking for ways to cut expenses in order to bolster the bottom line…
In the last year, my experience as chairman of the Independent Insurance Agents & Brokers of America has been indescribable. In the past six years, as a member of the executive committee, I have learned so much about our profession and the great work our
Small business owners worry about rising employment claims. With escalating layoffs and a souring economy, discrimination charges have reached record levels. Hard times make it more likely that workers will file a complaint. Increasing the risk is a new a
As members of Congress return to Washington, D.C. from the August recess, the health care reform debate, which continues to dominate headlines and took over many members’ town hall meetings, is anxiously awaiting them. In mid-July, the Senate Health, Edu