Sales and Marketing

From the long-lasting impact of the pandemic to the turmoil of the hard market, personal lines consumer preferences are shifting. Here’s how independent agents can keep up.

The right mindset can help you overcome challenges, unlock potential and achieve goals that once seemed out of reach. Here are six strategies to fuel your focus to be a more successful producer.

In response to the hard market, the Big “I” national Young Agents Committee (YAC) and Trusted Choice® created the Young Agents Tactical Series. This podcast and short video series equipped emerging leaders with knowledge and resources to help better serve clients during a challenging time.

The RAP Method is a three-step practical approach to recognizing where you are, adjusting your strategies and persevering through challenges.

Artificial intelligence (AI) is transforming how independent agents operate, freeing agents to focus on having meaningful client conversations and providing strategic advice.

The latest Agency Nation Radio episode discusses how agencies can use the data from the Best Practices Study to make decisions and transform their business.

Negative words can have a lasting impact, often shaping how we see ourselves. The key to reprogramming your mindset is focusing on strengths and progress, especially when faced with setbacks.

How do you share who you are and what your business stands for? It comes down to purpose.

To get an idea of how the Best Practices process can benefit your agency, start by picking one metric, review the results, and then use the proper tools or seek education to address the performance gaps.