Sales and Marketing

The leaders who excel in the age of artificial intelligence (AI) will be those who lean harder into the human touch when it matters most.

Just because the economy is unpredictable doesn’t mean it’s time to pull up the drawbridge and hide. Making smart moves to drive growth, both organic and inorganic, can keep a business thriving.

“Spanish is my first language,” says young agent Deuel Romero. “I got into the industry when I saw a huge opportunity with the underserved demographic of the Hispanic business owner community.”

“I see more people my age coming into the industry,” says young agent Ander Urdaneta, “and with new faces comes new ideas—and with new ideas, the industry is just going to keep growing.”

In response to the hard market, the Big “I” national Young Agents Committee (YAC) and Trusted Choice® created the Young Agents Tactical Series. This podcast and short video series equipped emerging leaders with knowledge and resources to help better serve clients during a challenging time.

Gonyo has worked every role in an independent agency—from working the front desk to producing—before starting her own agency at 32 years old with “minimal money in a tiny little office,” she says. Today, Blue Line Insurance has four branches and 15 employees, 14 of whom are women.

On this episode of Agency Nation Radio, Robbie Moore, executive vice president, Blanchard & Calhoun Insurance in Augusta, Georgia, shares how his involvement with the Big “I” has helped him thrive in the independent agent channel.