Staying Unmistakably Human in the Age of AI
Here are five practical ways independent agents can leverage artificial intelligence (AI) while focusing on authentic human connection.
Sales and Marketing
Top 5 Most-Read Articles in Independent Agent in July
July brought the news that the property & casualty industry’s 2025 underwriting results were the strongest in a decade.
Human Touch: How Low-Tech Interactions Lead to High-Impact Payoffs
Here’s how independent insurance agents are prioritizing low-tech interactions for high-impact payoffs in marketing, sales and customer service.
What AI Can’t Replace in the Independent Agency Model
Judgment, advocacy and trust remain at the core of the agent’s value.
How AI Frees Agents to Focus on What Matters
Artificial intelligence (AI) is reducing administrative burden so agents can spend more time advising clients.
Retention Success Happens Beyond Renewal, Says Liberty Mutual Study
After several years of hard market conditions, agencies are renewing emphasis on retention—and those making the most progress are not relying on renewal conversations alone.
Independent Agents Are Past AI Hype—Now Comes the Hard Part
Here are four takeaways about where artificial intelligence (AI) stands in the independent agency channel, and what agents need to do next.
AI in Insurance: Threat, Tool or Teammate
It isn’t either-or. See how agents are using artificial intelligence (AI) to strengthen, and not replace, their role with clients.
3 Workflows That Are Stealing Your Day
By spending less time on administrative work, independent agents can dedicate more energy to supporting clients and strengthening relationships.
Will AI Replace Independent Agents?
Artificial intelligence (AI) is reshaping insurance workflows, but it isn’t replacing the agent. Technology fits, but human expertise still leads.
