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In a market dominated by captives, The Canopy Group converts 1,500-plus new personal lines clients per year. The strategy: Educate consumers about the advantages of independent agents.

Taylor Insurance Agency gave Lynn Salinas her first part-time job when she turned 16. Nearly four decades later, Salinas runs the only business she’s ever worked for—if you don’t count the family beef farm where she was raised.

Baseball may seem like the same sport it was a hundred years ago, but the rise of data analytics has transformed the game. Learn why you should use the same tools to take your insurance game to the major leagues.

Prospecting determines whether an agency stagnates or succeeds. If you’re struggling to land meetings with prospects, dig into the problem with these four steps.

The employment practices liability insurance market is dealing with one major exposure change: fallout from the #MeToo movement. Learn how both insurers and employers are evolving to manage risk through new techniques.

Is there a recommended follow-up policy that preserves workflow? If we have been following up with clients, are we stuck in that precedent forever?

Even agencies who have formalized programs struggle to raise awareness. Here are 10 digital marketing strategies to increase referrals for your business.

Although employment practices liability insurance has been around since the 1990s, there’s still essentially no standardization among EPLI coverage forms. Here are five crucial coverage elements to watch out for.

Independent agent Warner Phelps used to be “able to use the absence of EPLI coverage to open conversations with prospects,” he says. “Now, insureds already have the coverage in force. Therefore, the conversation turns to coverage, limits and understanding

Ironshore Environmental’s new product provides an additional option for insureds to broaden their protection for pollution exposure associated with their products and helps fill policy coverage gaps.