williamjones

By: Volume 117, No. 1

As the 21st century enters a new decade, what tactics are independent insurance agents using to grow their business and increase sales?

With a $5-million aggregate limit in place, most agencies believe they are unlikely to be overcome by a series of small, unrelated claims in a single policy period. There is some truth to that but some peril, as well.

The 2019 Applied Digital Agency Annual Report evaluates the adoption of the five core capabilities of a digital agency, including management systems, mobility, insurer connectivity, cloud and data analytics, all of which work cohesively to drive digital t

These fourth-generation agency owners excel in the tutelage and protection of the next generation. The children whose lives they touch include fourth-grade Brady Chalmers, who asks when he can take over his dad’s office.

At 30, with seven years of on-the-job experience, Avery Moore speaks with the perspective of a veteran. “We need more strong women to lean in and seize opportunities as producers. I grew up watching my mother, but when I tried to find my own community as

To create producers that can achieve early and ongoing success, agencies must reevaluate their approach and embrace a new way of thinking when it comes to producer training.

As insurance advisors, we need to begin laying the foundation for the future today so we can remain relevant to our clients and other stakeholders. Here are the top three things we should be working on every week in 2020.

Telematics and data can improve an organization’s risk profile, but only when implemented carefully. Here are three key considerations to help clients steer clear of potential downfalls.

The No. 1 way to combat competitors from siphoning off your customers is to adapt. Here are three ways Google Ads could be the missing link in your marketing strategy.