williamjones

Family Ties to Main Street

Buying out your parents in your family-run agency? Check. Making relationships with siblings and in-laws work to run a business? Check. Trying to grow a small town, Main Street agency in a difficult economy? Check. New Big “I” Chairman Mike Donohoe has be

Fostering a Creative Culture in Your Agency

Innovation is arguably the corporate buzzword of the decade. Marketers have eroded its meaning through misuse and overuse; however, true innovation is no corporate cliché. It remains the driver of our marketplace and a key factor in the long-term success

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