Strategies

If you want to improve your local listings and ensure consumers in your area choose your business over other local insurance agents or companies, then you must start prioritizing local SEO.

Drago, marketing manager at The Penn Mutual Life Insurance Company, spoke with Independent Agent magazine about how agents can best use marketing resources to strengthen their businesses.

A carrier is saying an electric surfboard is a hovercraft, but the the agent argues that an electric surfboard would be a watercraft, less than 50 horsepower, and therefore would be covered under the homeowners liability.

Automated cash management sweep products can be a valuable tool to help agencies simplify cash inflow and outflow.

Here are four ways for insurance agents to get themselves in front of potential customers on a local level.

From concussions to natural disasters, here’s how to help summer camps protect against the most common claims.

Zero in on assets and activities that could warrant commercial farm coverage.

New organizational changes often mean new risks.

Specialty vehicle owners are a dream demographic. Learn why and how to appeal to them so you can strengthen your book.

What issues might come up if a property owner does not carry their own property and liability insurance because, based upon the triple net lease, the tenant must provide all of this insurance for the landlord?