12 Marketing Mistakes Agencies Make and How to Fix Them
From building a brand to running paid social media ads, the world of marketing has significant nuances that agency staff miss as they concentrate on core activities like sales and service.
From building a brand to running paid social media ads, the world of marketing has significant nuances that agency staff miss as they concentrate on core activities like sales and service.
The landscape of agency acquisitions is as challenging as it is rewarding. To be successful, an acquisition requires a delicate balance between strategic alignment, financial prudence, cultural fit and more.
Hi, Santa. It’s Brian, your favorite agents and brokers errors & omissions claims handler, writing after a year of diligently navigating the complexities of E&O claims.
Disability insurance is paycheck protection, but few have this coverage. Here are four common myths among consumers about disability insurance.
Negative words can have a lasting impact, often shaping how we see ourselves. The key to reprogramming your mindset is focusing on strengths and progress, especially when faced with setbacks.
How do you share who you are and what your business stands for? It comes down to purpose.
In 2022, Dew, then 20% owner of WinStar, learned that the other two owners would be retiring. She didn’t want to see the agency absorbed by the large buyers circling overhead and decided she would buy it herself—even if it meant mortgaging her house.
Whether you’re a tech-savvy agent or just starting to explore what technology can do for your agency, this episode is packed with valuable insights to help you thrive in today’s digital landscape.
Despite being unimpressed by the software on offer when he first joined the independent agency channel, Andrew Ryan has relished the opportunity to constantly innovate and improve agency technology and processes.
Here are some market trends impacting the commercial auto market, as well as technology and communication techniques agents can use to help their clients.