Agents Need Better ‘Intent Data’ to Deliver Personalized CX
As independent agents seek to grow their business, bring on more clients and sell more policies, adopting a data-first mindset across the customer experience (CX) is key.

As independent agents seek to grow their business, bring on more clients and sell more policies, adopting a data-first mindset across the customer experience (CX) is key.
Carriers and agents are playing a key role in the increased use of technology to manage workplace safety risks.
Most cybercriminals hack into a system by stealing someone’s login information. Multifactor authentication (MFA) creates an additional layer of security that can’t be easily compromised.
If you are looking for new investors or a buyer, buckling down on your data is key to positioning your business.
Here’s what to do if your agency website is targeted by a demand letter.
On this episode of Agency Nation Radio, David Watson, executive vice president at Mappus Insurance in Mt. Pleasant, South Carolina, shares his story of how he went from agency entrepreneur to InsurTech founder.
The insurance industry is no stranger to outdated technology. But do you know how much it can cost your independent insurance agency?
Watson started an agency from scratch in 2016 where he focused on automating as many processes as possible and generating leads from social media and search engines. However, when he met his business partner, things took off.
Cybercriminals like to target small businesses’ social media accounts—here’s how to keep your accounts safe.
From the vast quantities of actuarial data to the minute details of client data, there’s no escaping the truth that we’re surrounded by data and only creating more of it every day.