Technology and Tools

On this episode of Agency Nation Radio, we meet Jackson Rollo, president of Rollo Insurance in College Station, Texas.

As administrative roles shrink, experienced professionals are becoming more critical, and organizations are facing a growing gap between technological capability and human expertise.

Jackson Rollo did not grow up dreaming of insurance. But like many second-generation leaders, once he found his way into the business, he stayed because of the relationships, responsibility and real impact independent agents can have in their communities.

On this special episode of Agency Nation Radio, Will Jones, editor-in-chief of Independent Agent magazine, chats with Amy Zupon, chief executive officer, and Rick Warter, chief customer officer, both from Vertafore, during last month’s Accelerate conference in Las Vegas.  

Ownership turnover, smarter buyers and intensifying exposures are redefining risk. Agents who lead with insight—not just placement—will emerge as long-term advisors.

Artificial intelligence (AI) is not removing agents from the equation. It’s reshaping how customers approach insurance, how work gets done and where agents create the most value.

Without a framework to guide decision-making, escalation and accountability, even the most promising AI initiatives risk stalling—or worse, creating hidden exposure.

As millions of middle-market businesses change hands, new leaders reassess risk and advisors. Agents who understand deal-driven exposures stay relevant when decisions are made.