3 Ways Automation Makes Marketing a Breeze
If your agency wants to improve client retention and acquisition, marketing is a must. Here are three impactful ways automation can be integrated into your marketing processes.
Technology and Tools
Trusted Choice® Launches Digital Performance Hub
Agencies can elevate their online presence with real-time analytics, actionable insights and a user-friendly interface.
3 Ways to Rebuild Customer Experiences
The industry must begin to rebuild relationships, truly committing to providing a better customer experience through transparency, education and innovation.
AN Radio: Driving Change and InsurTech Innovation With Andrew Ryan
Despite being unimpressed by the software on offer when he first joined the independent agency channel, Andrew Ryan has relished the opportunity to constantly innovate and improve agency technology and processes.
Vertafore Acquires Surefyre to Expand MGA Growth
The acquisition will unlock even more potential for Vertafore MGA customers by adding a modern agent portal, a powerful underwriting workbench and flexible workflow automation.
1 in 3 Agencies Plan to Implement AI in Next 5 Years
In general, attitudes around implementing artificial intelligence (AI) are mixed, with 64% of principals interested in how AI can improve their business, says a Safeco and Liberty Mutual study.
How Commercial Coverage Is Shifting for AI Performance Failure Risks
While hacks and scams are among the more eye-catching ways that the increased use of artificial intelligence (AI) can expose businesses, awareness of AI performance failure risks is beginning to make an impact.
A Craft Approach to Independent Agency MarTech
Building and optimizing marketing technology (MarTech) requires a mindset shift for agents. Fortunately, many agents may find that the approaches they take to other activities in their lives can be instructive.
AppliedNet24: Productivity-Driving AI Enhancements Make Technology Work Harder
A key theme of this year’s Applied Net 2024 event was cutting through the noise associated with artificial intelligence (AI) technology and driving productivity for agencies large and small.
7 Big ‘I’ Resources to Make the Most Of Your Website and Online Presence
Maintaining, improving and enhancing your website can feel like a full-time job for independent agents, who already wear many hats in their businesses. That’s why the Big “I” has an array of resources to help.
