williamjones

May 2014

By: Volume 111, No. 5

Agent App-titude

Producers are increasing their personal productivity through mobile apps, but integration with the back office is still necessary.

The New Face of IT

Making technology a revenue driver—rather than an expense—requires taking a hard look at staffing.

Point/Counterpoint

Is personal auto insurance a commodity? A McKinsey consultant and the Big “I” VU director debate the issue.

Making the Grade

It may not happen very often, but dealing with a carrier downgrade or impairment can be labor-intensive for agency staff. Here’s how to handle it appropriately—and mitigate E&O exposure.

Tech Check

As new apps, devices and flexible work options continue to blur the lines between personal life and business, keeping up with the latest technologies is the only way to add a human touch to agency management.

The New Cold Call

The promised payoffs from click-throughs, AdWord campaigns and Facebook certainly beat cold-calling—but that doesn’t mean agents should give up the old ways altogether.

Agency Profile: Social Conscience

A history of embracing new technology and communication trends prompted The Weimer Group to gladly inject social media into its marketing plan. Seeking ever-improving efficiency and service, owners Dean Wimmerm and David Beck do business the way consumers

Declaration of Independents

Jim Schubert’s digital marketing strategy seems pitch-perfect. But the singer, musician and former English teacher is quick to say: “None of what we’re doing is really, really well-planned. We just experiment a lot and do more of what works.”

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