J.D. Power and Big ‘I’ Release the 2025 Independent Agent Satisfaction Study
The study tracks agent sentiment across multiple categories, including ease of doing business, communication practices and claims handling.

The study tracks agent sentiment across multiple categories, including ease of doing business, communication practices and claims handling.
Best Practices agencies continue excellent organic growth and profitability, according to the 2025 Best Practices Study by the Big “I” and Reagan Consulting.
July started with a bang as the Big “I” secured important wins for independent insurance agencies in the “One Big Beautiful Bill.” And despite mixed results for the property & casualty market, the Big “I” 2025 Market Share Report, showed the independent agency channel is holding steady.
The Big “I” 2025 Market Share Report shows that independent agencies place 61.5% of all U.S. property & casualty insurance, a clear sign of the channel’s continued strength.
The study looks at the independent agency ecosystem as it gains distance from the pandemic and navigates the obstacles presented by the hard market.
Best Practices agencies achieved record-breaking growth, delivering the best results seen in the entire 31-year history of the Best Practices Study.
Factors include the U.S. economy growing faster than anticipated, combined with the hard market’s high rates and premiums, according to Reagan Consulting.
Best Practices agencies continue exceptional organic growth and invest in young producer development, according to the latest study update.
The Technology Summary reveals a number of key insights into the use and adoption of technology by independent agency members.
As we look back on 2022, here are three studies from the Big “I” on the state of the independent agency channel and the lessons that can be drawn from them as we move into 2023.