Sales

How are shifting trends impacting independent agents’ personal lines strategies? And what do clients want from their insurance relationships? Here are seven trends for the future of personal lines insurance.

Brokers who consistently deliver results do it by pulling the same five levers.

Claims disputes are rarely about technical errors alone. They’re about communication, perception and alignment. Agencies that prioritize clarity and education deliver better service, reduce friction and strengthen long-term trust.

As the number of high net-worth individuals (HNW) grows and more are considering self-insuring, agents’ roles are transforming from policy placement to strategic risk advisor.

Many agencies struggle with marketing because they aren’t sure what results they are hoping for. A good way to think of digital marketing campaigns is as a tool your agency uses to create simple conversations.

With rating climbing and coverage tightening, more high net-worth (HNW) clients are choosing to assume more risk themselves. Here’s how agents can help HNW clients evaluate their risk profile and tolerance.

Here are three common objections from service teams about cross-selling and how to get team buy-in and enthusiasm.

In a market where carriers are inundated with submissions, agents can help their product liability clients secure the coverage they need by understanding carriers’ appetite and capitalizing on the opportunities they offer. 

Will Canterbury is an entrepreneur in the truest sense. From running a lawn care business to pursuing a music career to selling furniture, Canterbury has done it all.

Every agency has its own “unwritten rules”: those lessons, bits of wisdom or do’s and don’ts that may not show up in trainings or be written down anywhere but make all the difference in running a successful business