How Independent Agents Can Adapt to Meet Changing Consumer Expectations
From the long-lasting impact of the pandemic to the turmoil of the hard market, personal lines consumer preferences are shifting. Here’s how independent agents can keep up.
From the long-lasting impact of the pandemic to the turmoil of the hard market, personal lines consumer preferences are shifting. Here’s how independent agents can keep up.
Retaining clients can be challenging when faced with carriers withdrawing from markets, steep rate increases and an onslaught of remarketing requests from customers.
In response to the hard market, the Big “I” national Young Agents Committee (YAC) and Trusted Choice® created the Young Agents Tactical Series. This podcast and short video series equipped emerging leaders with knowledge and resources to help better serve clients during a challenging time.
A record 6.8% of all home insurance customers are actively shopping for new policies in 2024, yet only 2.2% of homeowners switched policies as a result.
The newly expanded resource—which builds upon the toolkit first published in July 2023—covers a wide range of updates and strategies for navigating the challenges posed by the hard market.
The increase in auto insurance shopping is prompted by soaring auto insurance costs, with a 22.2% year-over-year increase in the average cost of auto insurance through the end of February.
Client communication, retention, technology and team morale are among agents’ top priorities in adapting to the hard market.
As auto insurance shopping rates rose during the fourth quarter of 2023, carrier retention rates dropped.
The Big “I” Young Agents and Trusted Choice® are teaming up to bring you the first episode in a special hard market bonus podcast series on Agency Nation Radio.
As many as 46% of Americans have considered or have already taken a higher deductible to save money on insurance, while 22% have considered going uninsured to save money.