J.D. Power and Big ‘I’ Release the 2025 Independent Agent Satisfaction Study
The study tracks agent sentiment across multiple categories, including ease of doing business, communication practices and claims handling.

The study tracks agent sentiment across multiple categories, including ease of doing business, communication practices and claims handling.
Nationally, homeowners insurance rates jumped 11.4% in 2024, with double-digit increases reported in the last two years.
More than one-third of U.S. personal auto insurance customers are dissatisfied with their insurance and those with higher overall lifetime value profiles are most likely to leave, according to J.D. Power.
A record 6.8% of all home insurance customers are actively shopping for new policies in 2024, yet only 2.2% of homeowners switched policies as a result.
The increase in auto insurance shopping is prompted by soaring auto insurance costs, with a 22.2% year-over-year increase in the average cost of auto insurance through the end of February.
As auto insurance shopping rates rose during the fourth quarter of 2023, carrier retention rates dropped.