Data Analytics

Invest in the right data analytics technology to tap into the full potential of your agency’s data.

​Independent insurance agencies offer their clients the freedom to choose the best policy for their needs, irrespective of carrier. But is your agency following that same principle with your tech stack?

As independent agents seek to grow their business, bring on more clients and sell more policies, adopting a data-first mindset across the customer experience (CX) is key.

The insurance industry is no stranger to outdated technology. But do you know how much it can cost your independent insurance agency?

From the vast quantities of actuarial data to the minute details of client data, there’s no escaping the truth that we’re surrounded by data and only creating more of it every day.

Through industry consolidation and collaboration, it is becoming easier to stay on top of digital marketing trends.

On this episode of Agency Nation Radio, Tiago Prado, co-founder and chief visionary officer of BRZ Insurance, discusses how his agency is combining technology and a multiligual team to cater to the changing consumer demographics in the U.S.

Whether it’s reevaluating tried-and-true policies or exploring new lines, agents have several opportunities to expand this summer.

Finding a niche market helps agents go from “one of many” to one of the few.