How Independent Agents Can Adapt to Meet Changing Consumer Expectations
From the long-lasting impact of the pandemic to the turmoil of the hard market, personal lines consumer preferences are shifting. Here’s how independent agents can keep up.

From the long-lasting impact of the pandemic to the turmoil of the hard market, personal lines consumer preferences are shifting. Here’s how independent agents can keep up.
People constantly check their devices for notifications, and there are only a handful of moments in the day when most people aren’t within reach of their phones.
Agencies have the tools available to better understand audiences, update message delivery channels and reach clients in the best way possible.