Independent Agency Valuations: Why Revenue Multiples Are Misleading
An independent agency valuation is the key to determining your agency value, and can also help you understand what levers you can pull to increase value over time.

An independent agency valuation is the key to determining your agency value, and can also help you understand what levers you can pull to increase value over time.
The landscape of agency acquisitions is as challenging as it is rewarding. To be successful, an acquisition requires a delicate balance between strategic alignment, financial prudence, cultural fit and more.
In 2022, Dew, then 20% owner of WinStar, learned that the other two owners would be retiring. She didn’t want to see the agency absorbed by the large buyers circling overhead and decided she would buy it herself—even if it meant mortgaging her house.