Keeping a Human in the Loop Remains Crucial to Insurance Buyers as They Accept AI Tools
A new Big “I” survey finds consumers embrace AI-powered service but still want the expertise and guidance of a dedicated human insurance agent.
Technology and Tools
How Independent Agents Can Use Analytics to Boost Sales and Strengthen Client Relationships
Data has evolved from a back-office function to a front-line strategic tool for independent insurance agencies.
8 Ways Automated SMS Is Redefining Sales and Marketing Strategies
Add texting to your marketing strategy to improve customer relationships, increased efficiency and better sales outcomes.
Texting Is the Next Frontier of Insurance Communications
People constantly check their devices for notifications, and there are only a handful of moments in the day when most people aren’t within reach of their phones.
7 Investments to Fuel Remote Insurance Sales and Client Management
Technology is reshaping insurance sales and client management, providing new opportunities for success for insurance professionals.
5 New Business Opportunities for Agents This Summer
Whether it’s reevaluating tried-and-true policies or exploring new lines, agents have several opportunities to expand this summer.
Use Technology to Tap Into Niche Markets Outside Your Area
Finding a niche market helps agents go from “one of many” to one of the few.
5 Ways Agents Can Compete Against Direct Carriers
Direct carriers are a strong competitive force, slashing prices and selling customers on price alone. Here are five ways independent agents can step up to the challenge and grow their agencies.
