LinkedIn Has Changed and So Should Your Marketing Strategy
With LinkedIn’s recent and ongoing algorithm changes, here are six tips to adjust your posts to drive engagement and outcomes.
SEO
Is Google Dead? Why Social Media Is Taking Over Search
If you’re still relying solely on Google for your agency’s search visibility, you might want to rethink your strategy. Social media is quickly becoming the new search engine for the next generation.
12 Marketing Mistakes Agencies Make and How to Fix Them
From building a brand to running paid social media ads, the world of marketing has significant nuances that agency staff miss as they concentrate on core activities like sales and service.
7 Big ‘I’ Resources to Make the Most Of Your Website and Online Presence
Maintaining, improving and enhancing your website can feel like a full-time job for independent agents, who already wear many hats in their businesses. That’s why the Big “I” has an array of resources to help.
6 Underrated Marketing Tactics to Give Your Insurance Agency an Edge
From creating a professional website to building an email list, digital marketing strategies have become more of a task than a strategy.
6 Tricks to Update Your Marketing Strategy for 2023
The digital marketing arena is changing quickly—and 2023 will only bring more changes. Here are six tricks independent insurance agencies can keep up their sleeve.
8 Free Ways to Update Your Agency’s Digital Presence
Having a strong digital presence is more important than ever these days. Trusted Choice offers free tips and resouces to help you use your current resources.