Technology and Tools

Here are four takeaways about where artificial intelligence (AI) stands in the independent agency channel, and what agents need to do next.

Given the rapidly evolving regulatory and business landscape, here are four steps agents may wish to consider as they evaluate and deploy new AI tools and functionality.

Everyone in insurance talks about growing distribution. But the gap between wanting more producers and actually activating them fast is where agencies lose ground — and talent. 

Artificial intelligence (AI) is not removing agents from the equation. It’s reshaping how customers approach insurance, how work gets done and where agents create the most value.

Without a framework to guide decision-making, escalation and accountability, even the most promising AI initiatives risk stalling—or worse, creating hidden exposure.

Here are three practical ways agents can use AI for promotion without feeling overwhelmed or losing control.

On this episode of Agency Nation Radio, Will Jones, editor-in-chief of Independent Agent magazine, interviews Luke Bills, president of independent agent distribution at Liberty Mutual. 

On this episode of Agency Nation Radio, Kasey Connors, executive director of the Big “I” Agents Council for Technology (ACT), dives into one of the most important themes from the 2026 Tech Trends Report: digital relevance in an artificial intelligence (AI)-driven world. 

Building an independent insurance agency requires not just tenacity and carrier contacts, but the mindset that you’re steadfastly committed to the journey.