3 Ways Automation Makes Marketing a Breeze
If your agency wants to improve client retention and acquisition, marketing is a must. Here are three impactful ways automation can be integrated into your marketing processes.

If your agency wants to improve client retention and acquisition, marketing is a must. Here are three impactful ways automation can be integrated into your marketing processes.
When choosing carriers to work with, agents listed the quality of product offerings as the most important factor, followed by great customer service and ease of business enabled by technology.
Whether you’re a tech-savvy agent or just starting to explore what technology can do for your agency, this episode is packed with valuable insights to help you thrive in today’s digital landscape.
The acquisition will unlock even more potential for Vertafore MGA customers by adding a modern agent portal, a powerful underwriting workbench and flexible workflow automation.
InsurTech’s once-disruptive influence has done a full 180, shifting from sidelining independent insurance agents to empowering them as essential partners in transforming the channel.
When independent agents give product feedback to their technology partners, they’re not just solving the problem that’s in front of them; they’re contributing to the product’s long-term strategy.
Building and optimizing marketing technology (MarTech) requires a mindset shift for agents. Fortunately, many agents may find that the approaches they take to other activities in their lives can be instructive.
Blackwell is responsible for Applied Systems’ strategic growth business units, including Ivans, EZLynx and Applied Pay, as well as Applied’s corporate financial functions.
People constantly check their devices for notifications, and there are only a handful of moments in the day when most people aren’t within reach of their phones.
By embracing InsurTech, smaller agencies can keep pace with the evolving insurance landscape and gain a competitive edge.