5 Key Challenges Facing the Equine Industry
As the equine industry continues to thrive through increased horse ownership and an expanding equestrian sports market, agents can offer the benefit of their knowledge of equine-related risks.

As the equine industry continues to thrive through increased horse ownership and an expanding equestrian sports market, agents can offer the benefit of their knowledge of equine-related risks.
Understanding the reasons behind the significant growth in the equine industry can present numerous opportunities for agents.
Become the customized service aficionado that clients in this niche market are looking for.
“Horse insurance is unique in that it involves both a significant financial and emotional investment,” says independent agent Laura Connaway. “The bond our customers have with their horses is very special, so when a horse is ill or injured, it can be a ve
Galloping back from the coronavirus pandemic’s negative impacts, the equine insurance industry has benefited from factors including greater risk awareness and demand for outdoor activities.
“Equine insurance is a niche market and has its own needs and language,” says Lucinda Human, independent agent. “As large companies have bought smaller agribusiness companies, the emphasis on the customer specific to equine business has become more mainst
Over the past decade, the cost of medical equine insurance has doubled. IA spoke with two agents to get the scoop on how the equine insurance market has transformed in response to mounting major medical losses.
The equine market may finally be leveling out, which is good news for agents who are hoping to sell more equine in 2018. Here are four ways to make it happen.
Independent agent Marnye Langer launched her equine-focused agency in 2010. “Right at the time we entered the market, some significant changes were happening in terms of underwriting practices and pricing,” she says.