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Marketing automation—designed to streamline your marketing tactics—drives an average 14.5% increase in sales productivity while cutting time spent on marketing down to one hour a week.

New technologies make it simple to convey information, even when you’re not in the same room with prospects.

Personal auto shoppers have high standards when it comes to website capabilities. Ensure your website isn’t inhibiting potential sales—or pushing current clients to other agencies to service their needs.

Did you know that 80% of sales require five follow-up calls after the meeting, but 44% of salespeople give up after one follow-up? Leveraging a sales automation tool is critical for agencies in building a book of business and driving sales from prospect t

If you don’t know anything about the Snapchat app, you and your business could be missing out on a valuable marketing tool—and a crucial demographic.

Most prospective clients will research your business online before contacting you. Use these three steps to build your presence and start attracting more leads.

Was “increase agency revenue” your New Year’s resolution? Independent agents who love stats will appreciate this worthwhile tactic.

As the insurance workforce promises to turn over in the years ahead, forward-thinking agencies are recognizing the need to use automation in their sales operations to bring new producers up to speed.

It seems like every day a new groundbreaking tool “guarantees” you’ll write more business and transform everything you ever learned about selling insurance. While technology doesn’t replace tried-and-true methods, it does offer reinforcement.

As a sales professional, you understand the needs, wants, frustrations and desires of your prospects and clients better than anyone else. It’s up to you to share this knowledge so you can serve more people.