Insurance organizations still rely on the phone to conduct business and get leads—which means bad call handling can be the difference between attracting new business and driving the customer away permanently.
Here are five characteristics of businesses that manage to strike a balance between “the way we’ve always done it” and “the way things work now.”
Don’t spend hours online. This agent found an easier way to put together a prospect list.
Establishing who you are as a brand is a necessary prerequisite to serving those who respond to your unique strengths. Here are three simple actions you can take to start developing your brand’s voice today.
It’s never been so simple or cost effective to take advantage of video marketing. Here are a few types of videos for your agency to consider—and some tips to help you get started.
Thanks to new strategies and innovative technology, it’s now possible to take a consultative approach and deliver the right message to the right prospect—right on time.
“We’ll have to think about it, but we’ll let you know.” Avoid the dreaded brush-off after a sales presentation with these simple strategies.
Does your agency’s brand resonate with prospects and clients? New research suggests it may not. Use these strategies to send the right message.
Good email etiquette is essential to any marketing message. Follow these best practices to ensure your message hits its mark.
Want to wake up to new leads in your inbox every Monday morning? Implement these three strategies to attract prospects—and keep them coming.
