One of the biggest opportunities for independent agents lies in the millennial market. Here are three ways you can step up your digital game and appeal to the largest consumer segment for years to come.
Being a top-class independent insurance agent doesn’t necessarily make you and your business referral worthy—you need to work even harder than that.
By defining and maintaining an agency-wide sales approach, your agency can create a uniform, consistent message to potential clients. Here are three ways your agency can benefit.
Prospecting determines whether an agency stagnates or succeeds. If you’re struggling to land meetings with prospects, dig into the problem with these four steps.
Even agencies who have formalized programs struggle to raise awareness. Here are 10 digital marketing strategies to increase referrals for your business.
In today’s hypercompetitive marketplace, it’s imperative that your employees produce. Here are eight tips to rev your sales engine and improve producer performance.
Here are four ways to develop a strategy to generate more introductions with prospects who will value your offerings and build a business relationship with you.
For a testimonial to enhance your business’ integrity, it must tell a compelling story in a few carefully crafted words—not make a sales pitch. Follow these three steps to obtain testimonials that are believable and will enhance your credibility.
Most insurance agents and agencies aren’t giving their clients what they want on the communications front, which is making their sales and marketing efforts ineffective. The solution: Texting.
Success is rarely the result of a single trait or capability. It most often occurs when the right combination of action and character align.
