GEICO Enters the Independent Agency Channel and Highlights from Applied Net 2025

• October 15, 2025

Recorded live from Applied Net 2025 in Las Vegas, this special edition of Agency Nation Radio features insights from the industry’s biggest event.  

On this episode, Will Jones, editor-in-chief of Independent Agent magazine, talks with Carrie Poindexter, senior director of agency operations and Jonathan Somich, director of communications at GEICO, about the company’s move into the independent agency channel.  

“I’m here to tell you that we are in the independent agency channel,” says Poindexter. 

Also, Peter van Aartrijk, executive vice president at Aartrijk, talks with Richard Hartley, co-founder and CEO of Cytora, about Applied Systems’ acquisition of the company and how AI can help the industry reclaim time to reinvest in both work and life. 

Then, Kasey Connors, executive director of the Big “I” Agents Council for Technology (ACT), sits down with Brenna Johnson, vice president of product management at EZLynx, to discuss innovations that make life easier for users.  

Agency Nation Radio is where insurance professionals turn on the mic and share unscripted stories about leadership, technology, marketing, success and failure—stories that helped make them the professionals they are today. From Main Street USA to the pages of Independent Agent magazine—we’ve got the stories you want to hear. For more, catch Agency Nation Radio on your favorite streaming platform or visit iamagazine.com/podcasts.