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Cover Page
March 2012 - Volume 109, No. 3
 
Cover Story
iconTough to Navigate
With a firming market and a not-so-great economy, agents are headed into uncharted territory with clients.
Bob Fee sells insurance not far from the salt mines and grain elevators of a peaceful-sounding place called Hutchinson, Kan. But he and Fee Insurance Group are front-and-center of a trend starting to shake things in the commercial property market.
Also in this isue:
Chairman's Voice
Attracting the Audiences of the Future
After this year’s Oscar nominations were announced, I was watching a TV interview with Martin Scorsese about his latest movie, Hugo. The interview centered around how moviegoers had changed and what he was doing to recognize that.
Author: Michael Donohoe
Forms & Substance
Policy Edition Dates, BAPs, LLCs
The Critically Important Policy Edition Dates; The BAP and Temporary Substitutes; Insuring Homes Owned by LLCs
Author: Bill Wilson
On Branding
Expand Agency Branding Strategies Online
For agencies that have spent years building a local footprint with traditional marketing and branding tools, it may be daunting to hear others assert that success in today’s marketplace requires extensive e-marketing expertise and a dynamic online presence. But there is good news: Many of the techniques agents have long used to thrive in their communities are still relevant.
Author: Matthew Marko
On the Hill
Tax Issues Rise to Mind as April Approaches
As the April deadline to file federal taxes approaches, many Big “I” members and their clients are rightfully concerned about numerous tax issues being debated in Washington that could impact their very livelihood. Unfortunately, the political environment created by the presidential election year means progress on any outstanding tax policy issues is unlikely until a potential lame-duck congressional session after the November elections but before the end of 2012.
Author: Margarita Tapia
Ace Insura
The Case of the Horseless Hayride
At his nephew's farm-themed birthday party, Ace stops a farmer from connecting his SUV to a trailer for hayrides. The problem? A potential abuse of the vehicle's insurance coverage.
Author: Jonathan Hermann
Insurance Views
Shining a Spotlight on Fiduciary Liability
When it comes to fiduciary liability exposures, it appears that clients could be in the dark. A recent survey by Travelers took a critical look at agent perceptions about their clients’ fiduciary liability knowledge. More than 250 agency professionals weighed in, painting a drab picture of fiduciary liability awareness among clients.
Author: John Trefry
Online Extras
Cancellations, Customer Rentention, Agency Automation
Following Up on Direct Bill Cancellations; Customer Retention; The Experience Strategy; 21st Century Agency Automation; No Fault, No Coverage!
Author: Bill Wilson
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